China 2001: Butler University/Freeman Foundation Student-Faculty Fieldwork Trip

Modified 26 May 2001


Consumerism and Globalization in Shanghai, 25 May 2001

Walking Down Nanjing Road

During our first full day in Shanghai, we went to see the premier shopping district in the city -- Nanjing Road, just in from the Bund. Although they had read about the heightened level of Chinese consumption after the reforms starting in 1979 in class readings at Butler, the students were amazed at the penetration of foreign products. It seems like everyone in Shanghai is out to make a buck, and spend it! Pictured are Liz, Matt, and Jeff walking through an arcade on Nanjing Road, before they exhausted themselves with a full day of walking around the city.
Walking around the city is also designed to help the students orient themselves to the local social and cultural setting. We took a bus down from Fudan University, located to the north of the city, down to the Bund in the east-central part of Shanghai. Before everyone can split up for their projects, they have to get used to maneuvering around on their own. After a full day of Shanghai, everyone seems to be much more comfortable about China.

Click here to see the other slide for the day.

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