The oldest and most trusted form of human communication is word of mouth. The most developed and pervasive is mass media. Now comes social media, incorporating the qualities of both: word of mouth at the speed of light. Its existence is so new, its effects so stupefying, that few have paused from drinking it in long enough to contemplate how it works and where it is taking our world. Through this course, you will explore the underpinnings of social media, its widespread uses to date and the far-ranging effects those uses are having on culture, media, politics and business (often explained by visiting professionals in those fields). You will also complete a project that applies social media within your chosen field.
Satisfies a concentration requirement in Communication Studies